Mountain Dew "Green Label Art TV" :30

30 broadcast/web spot, directed by Shilo's Evan Dennis via TracyLocke, also began airing in broadcast/cable media outlets on Friday, promoting Mountain Dew's new signature product design from professional skater, actor and artist Paul Rodriguez and famed artist Don Pendleton. Meticulously crafted by Evan and the other artists of the Emmy-winning Shilo, the spot artfully blends stunning, street skateboarding cinematography with mesmerizing animation brought to life from Pendleton and Rodriguez's original designs.

Mountain Dew "Green Label Art TV" :30 from Shilo on Vimeo.

Complete Project Credits

Project Title: Mountain Dew "Green Label Art TV"
Length: :30, :15
Debut Date: 6/25/10
Film Locations: Filmed on locations in and around LA

Advertising Agency: TracyLocke
Creative Director: David Hohman
Art Director: Campbell Hooper
Director of Broadcast Production: Monica Victor
Producer: Kiri Carch
Account Director: Jim Ryan
Senior Account Executive: Andrew Spring

Production Company: Shilo
Director: Evan Dennis
Director of Photography: Max Goldman
Compositing: Gabriel Regentin
2D Animation: Gerald Soto, Helen Kim
CG Lead: Warren Heimall
3D Rigging and Animation: Henning Koczy
Additional 3D Animation: Richard Cayton
3D Modeling: Krzysztof Fus, Jesper Lindborg
3D Tracking: Steven Hill
3D Artist: Eric Xu
Storyboard Artist: Fred Fassberger
Roto Artists: Helen Kim, Adam Grabowski, David Marte
Editor: Eli Mavros
Assistant Editor: Hedia Maron
Producer: Mariya Shikher
Line Producer: Chris Palladino
Head of Production: Julie Shevach
Executive Producer: Tracy Chandler

Telecine: Company 3
Colorist: Tom Poole

Music: "The Funk" by Oh No

Sound Design/Mix Company: AudioEngine
Sound Designer/Mixer: Tom Goldblatt

VO Talent: Paul Rodriguez